Barrel

Research profile

Conversion Rate Optimization Custom Ecommerce Development Ecommerce Consulting and Strategy

New York, United States

www.barrelny.com

Visit website Leave a review Claim this company

Company Overview

Barrel is a New York ecommerce and brand agency specializing in consumer packaged goods. Its Shopify work covers strategy, UX, design, development, new builds, redesigns, migration, conversion optimization, retention marketing and ongoing support for growing brands.

Expertise & Capabilities

Core Expertise

Primary platforms, services and industries.

Platforms

Shopify Shopify Plus

Services

Conversion Rate Optimization Custom Ecommerce Development Ecommerce Consulting and Strategy Ecommerce UX/UI Design Maintenance and Support

Industries

Beauty and Cosmetics Consumer Products Food and Beverage Retail Wellness

Commerce & Technology

Business models, capabilities, integrations and technical stack.

Business Models

B2C D2C Retail Subscription

Commerce Capabilities

Cross-border Commerce Multi-brand Personalization and Recommendations

Integrations

Klaviyo Recharge

Technologies

Shopify Liquid

Clients & Delivery

Who the company works with and how engagements are delivered.

Client Focus

Enterprise Mid-market

Engagement Models

Discovery and Consulting Fixed Price Monthly Retainer

Trust & Experience

Partnerships, certifications, awards and selected clients.

Partnerships

Shopify Platinum Partner Shopify Plus Partner since 2017

Profile researched: September 2026