Lounge Lizard

Lounge Lizard

Research profile
Analytics and Tracking Conversion Rate Optimization Custom Ecommerce Development
Holbrook, New York, United States

Company Overview

Lounge Lizard is a US digital agency operating since 1998, combining ecommerce development, experience design, branding and digital marketing for consumer-facing businesses.

Its ecommerce work includes Shopify storefront strategy, custom development, page-speed improvement and conversion optimization. The company is most relevant to brands that need strong visual identity and customer experience tied to commercial performance.

Official work includes Dylan’s Candy Bar and McLaren Golf. For Dylan’s Candy Bar, lounge Lizard created the Shopify ecommerce experience around brand storytelling, visual merchandising, responsive design and conversion-focused purchase paths. The official case reports stronger conversion performance, lower customer-acquisition cost and improved user engagement after launch. For McLaren Golf, lounge Lizard designed and developed the Shopify storefront with strategy, motion and commerce functionality aligned to the brand. The provider describes a zero-defect launch and immediate sales growth without publishing a normalized percentage uplift. These examples provide provider-controlled evidence of the company’s ecommerce capabilities without adding unsupported claims.

Expertise & Capabilities

Core Expertise

Primary platforms, services and industries.

Platforms
Shopify
Services
Analytics and Tracking Conversion Rate Optimization Custom Ecommerce Development Ecommerce Branding Ecommerce Consulting and Strategy
Industries
Business Services Consumer Products Food and Beverage Retail Sports and Fitness

Commerce & Technology

Business models, capabilities, integrations and technical stack.

Business Models
B2B B2C D2C Retail
Commerce Capabilities
Mobile Commerce

Clients & Delivery

Who the company works with and how engagements are delivered.

Client Focus
Enterprise Mid-market Small Business
Engagement Models
Discovery and Consulting Fixed Price Monthly Retainer
Time Zones
Eastern Time (ET)
Additional Locations
New York, New York, United States Washington, District of Columbia, United States Miami, Florida, United States

Trust & Experience

Partnerships, certifications, awards and selected clients.

Notable Clients
Graasi Dylan's Candy Bar McLaren Golf

Case Studies

3 case studies
McLaren Golf ecommerce case study by Lounge Lizard on Shopify

McLaren Golf – Shopify Ecommerce Launch

Lounge Lizard delivered ecommerce work for McLaren Golf.

ClientMcLaren Golf IndustrySports and Fitness PlatformShopify

Services: Custom Ecommerce Development, Ecommerce UX/UI Design, Ecommerce Marketing Strategy

Challenge

McLaren Golf needed a premium ecommerce presence capable of launching the new brand with a polished direct-to-consumer experience.

Solution

Lounge Lizard designed and developed the Shopify storefront with strategy, motion and commerce functionality aligned to the brand.

Results

The provider describes a zero-defect launch and immediate sales growth without publishing a normalized percentage uplift.

View original case study

Graasi ecommerce case study by Lounge Lizard

Graasi – Ecommerce Growth and Redesign

Lounge Lizard redesigned and marketed the ecommerce experience for Graasi.

ClientGraasi IndustryFood and Beverage

Services: Ecommerce UX/UI Design, Conversion Rate Optimization, Ecommerce Marketing Strategy

Challenge

The brand needed more qualified traffic, stronger product engagement and higher online sales.

Solution

The agency combined digital experience, ecommerce optimization and marketing.

Results

The official case reports 102% more website sessions, 1,000% more add-to-cart activity and 397% higher website sales revenue.

View original case study

Dylan's Candy Bar ecommerce case study by Lounge Lizard on Shopify

Dylan’s Candy Bar – Shopify Ecommerce

Lounge Lizard delivered a Shopify ecommerce experience for Dylan's Candy Bar.

ClientDylan's Candy Bar IndustryFood and Beverage PlatformShopify

Services: Custom Ecommerce Development, Ecommerce UX/UI Design

Challenge

The retailer needed a visually distinctive digital store consistent with its highly recognizable physical brand.

Solution

The agency designed and developed the Shopify commerce experience around the brand's product and storytelling needs.

Results

The official project confirms the production Shopify implementation.

View original case study

Profile researched: September 2026