Metacake
Company Overview
Metacake is a US ecommerce growth and development agency with deep Shopify Plus experience. The team works with consumer brands and retailers on new commerce builds, replatforming, custom functionality and growth programs, often taking responsibility for both customer-facing design and the operational systems behind the store.
Its published portfolio includes complex inventory logic, B2B solutions, custom applications, brand-led storefronts and integrations with backend platforms. Metacake is therefore most relevant to merchants that want a Shopify partner able to solve non-standard commerce requirements instead of simply configuring an off-the-shelf theme.
Ollie’s Bargain Outlet is a recent example: Metacake migrated the retailer to Shopify Plus, connected inventory data, built custom deal functionality and supported a store network approaching 600 locations. Graceland is another official commerce engagement involving a Shopify Plus relaunch and connected fulfillment, order-management and email systems. The projects demonstrate both large-retail implementation and experience-led ecommerce redevelopment.
Expertise & Capabilities
Core Expertise
Primary platforms, services and industries.
Commerce & Technology
Business models, capabilities, integrations and technical stack.
Clients & Delivery
Who the company works with and how engagements are delivered.
Trust & Experience
Partnerships, certifications, awards and selected clients.
Case Studies
2 case studies
Ollie’s Bargain Outlet – Shopify Plus Replatform
Metacake delivered ecommerce work for Ollie's Bargain Outlet on Shopify Plus.
Services: Platform Migration, Custom Ecommerce Development, API Development
Challenge
The closeout retailer needed to replace a previous implementation with a fast, maintainable Shopify experience that reflected its in-store brand and local inventory model.
Solution
Metacake migrated the online experience to Shopify Plus, created custom deal and inventory logic, connected backend data and added store-location functionality.
Results
The official case confirms the new Shopify Plus site launched in January 2025 for a retailer with almost 600 stores.
Graceland – Ecommerce Relaunch
Metacake delivered ecommerce work for Graceland on Shopify Plus.
Services: Custom Ecommerce Development, Ecommerce UX/UI Design, Shipping and Fulfillment Integration
Challenge
The Elvis Presley commerce operation needed a modern storefront with a stronger customer experience and connected operational systems.
Solution
Metacake redesigned and relaunched the ecommerce experience on Shopify Plus and integrated supporting fulfillment, order-management and email workflows.
Results
The official provider case documents the Shopify Plus relaunch and connected commerce stack.