Overdose.

Overdose.

Research profile
Analytics and Tracking API Development B2B Ecommerce Development
Auckland, New Zealand

Company Overview

Overdose. is an international digital commerce consultancy combining strategy, technology, UX, data and growth services. The agency works with mid-market and enterprise brands on platform transformation and continuing commercial optimization rather than separating build, marketing and customer-experience work into isolated projects.

Its portfolio covers Shopify Plus migration, B2B commerce, composable architecture, ERP integration, SEO, email and conversion improvement. Overdose is especially relevant to merchants with complex product or business-ordering requirements that need a coordinated technology and growth program.

Motto moved from BigCommerce to Shopify Plus in three months with ERP and customer-data migration plus a mobile-first redesign. Cargo Crew is a B2B transformation focused on customization and bulk ordering; the provider reports ecommerce share of business increasing 73%, online revenue 34%, products sold online 19% and conversion 18%. These cases demonstrate both fast replatforming and broader digital-commerce transformation.

Expertise & Capabilities

Core Expertise

Primary platforms, services and industries.

Platforms
BigCommerce Shopify Shopify Plus
Services
Analytics and Tracking API Development B2B Ecommerce Development Conversion Rate Optimization Custom Ecommerce Development
Industries
Apparel and Fashion Beauty and Cosmetics Business Services Construction and Building Materials Consumer Products

Commerce & Technology

Business models, capabilities, integrations and technical stack.

Business Models
B2B B2C D2C Retail Wholesale
Commerce Capabilities
Cross-border Commerce Unified Commerce

Clients & Delivery

Who the company works with and how engagements are delivered.

Client Focus
Enterprise Global Enterprise Mid-market
Engagement Models
Dedicated Team Discovery and Consulting Fixed Price Managed Services Monthly Retainer
Time Zones
New Zealand Time (NZT)
Additional Locations
Melbourne, Victoria, Australia Sydney, New South Wales, Australia Brisbane, Queensland, Australia

Trust & Experience

Partnerships, certifications, awards and selected clients.

Partnerships
Shopify Platinum Partner
Notable Clients
Motto Cargo Crew

Case Studies

2 case studies

Motto – BigCommerce to Shopify Plus

Overdose. delivered ecommerce work for Motto on Shopify Plus.

ClientMotto IndustryApparel and Fashion PlatformShopify Plus

Services: Platform Migration, ERP Integration, Ecommerce UX/UI Design

Challenge

The fashion brand needed a platform able to support future growth while preserving customer data and integrating operations.

Solution

Overdose migrated Motto from BigCommerce to Shopify Plus in three months, including ERP integration, customer-data migration and a mobile-first redesign.

Results

The official case confirms the completed three-month migration and ongoing retainer partnership.

View original case study

Cargo Crew – B2B Commerce Transformation

Overdose. delivered ecommerce work for Cargo Crew.

ClientCargo Crew IndustryApparel and Fashion

Services: B2B Ecommerce Development, Ecommerce UX/UI Design, Conversion Rate Optimization

Challenge

The uniform company needed a richer digital experience for customization, bulk ordering and complex B2B payments.

Solution

Overdose redesigned customer journeys, created a flexible content system and implemented configurable uniform and team-ordering workflows on a composable commerce platform.

Results

The official case reports ecommerce share of business up 73%, online revenue up 34%, products sold online up 19% and conversion up 18%.

View original case study

Profile researched: September 2026