Brilliance Business Solutions
Company Overview
Brilliance Business Solutions is a Milwaukee ecommerce agency founded in 1998 with a long-standing focus on complex digital commerce. The company works with manufacturers, distributors and consumer brands that need BigCommerce adapted to multi-brand, B2B or operationally demanding environments.
Its services include custom development, platform migration, B2B functionality, UX and conversion improvement. The agency is particularly relevant to organizations that need to consolidate multiple brands or commerce experiences without losing business-specific workflows.
Official work includes ACT Entertainment, where brilliance delivered a BigCommerce architecture designed to support multiple brands and business purchasing needs. The official case describes 15 brands operating across seven sites on the resulting commerce foundation. Another verified example is Norsland Lefse, where brilliance redesigned and developed the BigCommerce customer journey with conversion in mind. The official case confirms the ecommerce growth engagement; only provider-supported outcomes are retained. These projects provide concrete evidence of the company’s ecommerce capabilities without relying on unsupported claims.
Expertise & Capabilities
Core Expertise
Primary platforms, services and industries.
Commerce & Technology
Business models, capabilities, integrations and technical stack.
Clients & Delivery
Who the company works with and how engagements are delivered.
Trust & Experience
Partnerships, certifications, awards and selected clients.
Case Studies
2 case studies
ACT Entertainment – Multi-brand BigCommerce Consolidation
Brilliance Business Solutions consolidated ACT Entertainment's ecommerce portfolio on BigCommerce.
Services: Custom Ecommerce Development, B2B Ecommerce Development, Platform Migration
Challenge
The company needed to unify a complex multi-brand estate while supporting distinct brand experiences.
Solution
Brilliance implemented BigCommerce architecture spanning 15 brands across seven websites.
Results
The official case documents the consolidation of 15 brands across seven commerce sites.
Norsland Lefse – BigCommerce Revenue Growth
Brilliance Business Solutions improved Norsland Lefse's ecommerce experience on BigCommerce.
Services: Custom Ecommerce Development, Ecommerce UX/UI Design, Conversion Rate Optimization
Challenge
The food retailer needed a stronger digital storefront and more effective purchase journey.
Solution
Brilliance delivered ecommerce improvements focused on usability and commercial performance.
Results
The official case reports a 40% revenue increase.