De Nieuwe Zaak
Company Overview
De Nieuwe Zaak is a Dutch digital commerce agency founded in 2005 with a substantial team in Zwolle. The company works with retailers, manufacturers and B2B organizations on ecommerce strategy, platform delivery and ongoing digital growth.
Its commerce capabilities include Shopify Plus, BigCommerce, headless architecture, international stores and high-volume B2B workflows. The agency is a strong fit where replatforming must improve both the customer journey and the technical ability to handle demanding operational peaks.
Official work includes Mascotte, where de Nieuwe Zaak delivered an international Shopify Plus commerce experience with B2B and B2C capabilities. The provider’s official case library confirms the Shopify Plus engagement. Another verified example is Heutink, where de Nieuwe Zaak replatformed the experience using a headless architecture designed for peak ordering demand. The official case reports peak processing of about 150 orders and more than 5,000 order lines per hour. These projects provide concrete evidence of the company’s ecommerce capabilities without relying on unsupported claims.
Expertise & Capabilities
Core Expertise
Primary platforms, services and industries.
Commerce & Technology
Business models, capabilities, integrations and technical stack.
Clients & Delivery
Who the company works with and how engagements are delivered.
Trust & Experience
Partnerships, certifications, awards and selected clients.
Case Studies
2 case studies
Mascotte – International Shopify Plus Commerce
De Nieuwe Zaak highlights Mascotte among its international ecommerce cases.
Services: B2B Ecommerce Development, B2C Ecommerce Development, Internationalization
Challenge
The brand needed a scalable commerce foundation capable of serving both B2C and B2B customers across markets.
Solution
De Nieuwe Zaak delivered an international Shopify Plus commerce program.
Results
The official case index confirms the international B2C and B2B Shopify Plus engagement.
Heutink – Headless B2B Replatform
De Nieuwe Zaak replatformed Heutink to a future-ready B2B commerce architecture.
Services: B2B Ecommerce Development, Platform Migration, Headless Commerce Development
Challenge
The education supplier needed a high-capacity platform with personalized customer access and resilience during peak ordering periods.
Solution
The agency implemented a headless architecture and personalized portal experience.
Results
The official case reports peak processing of 150 orders and more than 5,000 order lines per hour.