Eastside Co
Company Overview
Eastside Co is a London-headquartered Shopify agency founded in 2012, combining design, development, migration, strategy and ecommerce marketing.
Its team works across Shopify and Shopify Plus with capabilities in SEO, CRO, retention and international commerce for established consumer brands.
Official work includes Oliver Sweeney and Carex. For Oliver Sweeney, eastside Co migrated the store to Shopify Plus and delivered custom UX, international shopping features and supporting integrations. The official case confirms the production migration and SEO-conscious launch. For Carex, eastside Co designed and built the Shopify Plus store and supported launch-focused SEO. The official case states the new store was launched in just over four weeks. These examples provide provider-controlled evidence of the company’s ecommerce capabilities without adding unsupported claims.
Expertise & Capabilities
Core Expertise
Primary platforms, services and industries.
Commerce & Technology
Business models, capabilities, integrations and technical stack.
Clients & Delivery
Who the company works with and how engagements are delivered.
Trust & Experience
Partnerships, certifications, awards and selected clients.
Case Studies
4 case studies
Oliver Sweeney – Magento 2 to Shopify Plus Migration
Eastside Co delivered ecommerce work for Oliver Sweeney.
Services: Platform Migration, Custom Ecommerce Development, Ecommerce UX/UI Design, Ecommerce SEO
Challenge
The footwear brand needed to replace Magento 2 with Shopify Plus while protecting search visibility and maintaining a premium customer experience.
Solution
Eastside Co migrated the store to Shopify Plus and delivered custom UX, international shopping features and supporting integrations.
Results
The official case confirms the production migration and SEO-conscious launch.

Carex – Rapid Shopify Plus D2C Launch
Eastside Co delivered ecommerce work for Carex.
Services: Custom Ecommerce Development, Ecommerce UX/UI Design, Ecommerce SEO
Challenge
Carex needed a direct-to-consumer ecommerce presence launched quickly during a period of exceptional demand.
Solution
Eastside Co designed and built the Shopify Plus store and supported launch-focused SEO.
Results
The official case states the new store was launched in just over four weeks.

F1 Authentics – Shopify rebuild and growth program
Eastside rebuilt the F1 Authentics Shopify experience and connected a full-funnel marketing program across paid, organic and lifecycle channels.
Services: Bespoke Shopify Build, SEO, CRM, Paid Search, Paid Social, Email Marketing
Integrations: CRM and lifecycle marketing stack
Challenge
Fragmented ecommerce and marketing channels were limiting growth for a premium Formula 1 memorabilia brand.
Solution
Eastside delivered a bespoke Shopify rebuild, channel audit, SEO and CRM strategy, paid media execution and lifecycle personalization.
Results
43.7% year-over-year revenue increase. Paid Social ROAS increased 60.4% year over year, while personalization lifted peak-period email conversion by 61% and automated flows generated up to 272% year-over-year growth.

Gold Collagen – Magento to Shopify Plus international migration
Eastside migrated Gold Collagen from Magento to Shopify Plus and created a multi-market ecommerce setup with subscription and ERP integration.
Services: Platform Migration, International Ecommerce, Subscription Commerce
Integrations: SAP ERP, Recharge
Challenge
The brand needed a scalable international platform supporting subscriptions, multiple markets, currencies and languages.
Solution
Eastside delivered a bespoke Shopify Plus implementation across more than 15 markets with subscription functionality and SAP ERP integration.
Results
79% increase in users, 124% increase in new users and 40% increase in sessions after launch versus the previous period.