GENE Commerce
Company Overview
GENE Commerce is a UK ecommerce agency specializing in Adobe Commerce and Magento. Its work combines commerce development, strategy, optimization and ongoing support for retail brands with measurable conversion and customer-value outcomes.
Expertise & Capabilities
Core Expertise
Primary platforms, services and industries.
Commerce & Technology
Business models, capabilities, integrations and technical stack.
Clients & Delivery
Who the company works with and how engagements are delivered.
Trust & Experience
Partnerships, certifications, awards and selected clients.
Case Studies
2 case studies
OKA – Adobe Commerce Conversion Growth
GENE Commerce optimized OKA's Adobe Commerce experience across UK and US markets.
Services: Custom Ecommerce Development, Conversion Rate Optimization, Performance Optimization
Challenge
The furniture brand wanted higher conversion and stronger commercial performance from its international stores.
Solution
GENE combined commerce engineering, optimization and experience improvements.
Results
The official case reports a 30% increase in UK conversion and a 20% increase in US average order value.
Vivactive – Adobe Commerce Subscription Growth
GENE Commerce supported Vivactive's Adobe Commerce Cloud ecommerce and subscription program.
Services: Custom Ecommerce Development, Conversion Rate Optimization, Maintenance and Support
Challenge
The retailer needed to improve subscription value and reduce customer churn.
Solution
GENE delivered ongoing commerce improvements and subscription-focused optimization.
Results
The official case reports a 33% increase in subscriber lifetime value and churn falling from 57% to 39%.