Stone Digital

Stone Digital

Research profile
API Development B2B Ecommerce Development Custom Ecommerce Development
North Sydney, New South Wales, Australia

Company Overview

Stone Digital is an Australian ecommerce and web development agency with a strong Shopify practice. The company works with consumer brands that need platform migration, speed improvement, custom functionality and ongoing technical support.

Its Shopify work extends beyond theme setup into B2B features, checkout and merchandising logic, tracking, performance and platform moves. This is useful for brands that have outgrown a simpler website builder or need to add wholesale and promotional capabilities without moving to a heavier enterprise stack.

For Salt Lab, Stone Digital reports improving mini-cart response time from more than two seconds to under 0.2 seconds while also adding B2B and promotional functionality. KIND Coffee is a migration example where the agency moved the brand from Squarespace ecommerce to Shopify. These projects demonstrate a mix of technical performance engineering and pragmatic replatforming for growing direct-to-consumer brands.

Expertise & Capabilities

Core Expertise

Primary platforms, services and industries.

Platforms
Shopify WooCommerce
Services
API Development B2B Ecommerce Development Custom Ecommerce Development Ecommerce UX/UI Design Maintenance and Support
Industries
Beauty and Cosmetics Food and Beverage Retail

Commerce & Technology

Business models, capabilities, integrations and technical stack.

Business Models
B2B B2C D2C

Clients & Delivery

Who the company works with and how engagements are delivered.

Client Focus
Mid-market Small Business
Engagement Models
Fixed Price Support and Maintenance SLA
Time Zones
Australian Eastern Time (AET)

Trust & Experience

Partnerships, certifications, awards and selected clients.

Partnerships
Woo Agency Partner Shopify ecosystem
Notable Clients
Salt Lab KIND Coffee

Case Studies

2 case studies

Salt Lab – Shopify Performance and B2B

Stone Digital improved Salt Lab's Shopify ecommerce experience.

ClientSalt Lab IndustryBeauty and Cosmetics PlatformShopify

Services: Performance Optimization, B2B Ecommerce Development, Custom Ecommerce Development

Challenge

The brand needed a faster storefront plus B2B functionality and better promotional flexibility.

Solution

Stone Digital optimized Shopify, built B2B features and added promotional and tracking capabilities.

Results

The official case reports mini-cart response improving from more than two seconds to under 0.2 seconds.

View original case study

KIND Coffee – Squarespace to Shopify Migration

Stone Digital migrated KIND Coffee from Squarespace ecommerce to Shopify.

ClientKIND Coffee IndustryFood and Beverage PlatformShopify

Services: Platform Migration, Custom Ecommerce Development, Ecommerce UX/UI Design

Challenge

The brand needed a more capable commerce platform and a stronger direct-to-consumer buying experience.

Solution

Stone Digital replatformed the store and rebuilt the Shopify customer journey.

Results

The official project confirms the production migration from Squarespace ecommerce to Shopify.

View original case study

Profile researched: September 2026