The Working Party
Company Overview
The Working Party is an Australian Shopify Plus specialist working with large retailers on platform transformation, headless commerce, loyalty, integrations and conversion improvement. Its portfolio is oriented toward complex retail environments where architecture, internal enablement and operational scale matter as much as storefront design.
The agency combines ecommerce strategy, UX/UI, solution architecture, API and middleware work, Shopify migration and ongoing optimization. Public projects include electronics, fashion, food and subscription commerce, with several engagements showing how Shopify Plus can support enterprise workloads and connected retail experiences.
The Good Guys is the clearest transformation example: The Working Party delivered a composable, API-led headless Shopify Plus migration after a six-week proof of concept for one of Australia’s major appliance retailers. SHEIKE demonstrates the customer-retention side of the practice, with a custom loyalty ecosystem that the agency says reached 230,000 members in under 12 months. Both projects show enterprise-scale execution beyond conventional theme builds.
Expertise & Capabilities
Core Expertise
Primary platforms, services and industries.
Commerce & Technology
Business models, capabilities, integrations and technical stack.
Clients & Delivery
Who the company works with and how engagements are delivered.
Trust & Experience
Partnerships, certifications, awards and selected clients.
Case Studies
2 case studies
The Good Guys – Headless Shopify Plus Transformation
The Working Party delivered ecommerce work for The Good Guys on Shopify Plus.
Services: Headless Commerce Development, Platform Migration, API Development
Challenge
A major Australian appliance retailer needed to replace an end-of-life platform without compromising enterprise scale or internal capability.
Solution
The Working Party used a six-week proof of concept and then delivered a composable, API-led headless Shopify Plus architecture with modern content and search tooling.
Results
The official case describes one of Australia’s largest headless Shopify Plus migrations and a modernized foundation for a billion-dollar retailer.
SHEIKE – Custom Loyalty Ecosystem
The Working Party delivered ecommerce work for SHEIKE on Shopify Plus.
Services: Custom Ecommerce Development, API Development, Retention Marketing
Challenge
The fashion retailer wanted a loyalty program that could connect digital commerce and customer engagement at meaningful scale.
Solution
The Working Party designed the loyalty strategy, solution architecture and supporting integrations.
Results
The official work portfolio states the custom loyalty ecosystem reached 230,000 members in under 12 months.