Unified

Unified

Research profile
Analytics and Tracking API Development B2B Ecommerce Development
London, England, United Kingdom

Company Overview

Unified is a UK ecommerce agency delivering Shopify, Magento and multichannel digital commerce programs. The company works with ecommerce brands that need retailers that need replatforming, B2B workflows and design-led digital transformation, with official project material showing hands-on delivery rather than directory-only claims. Its portfolio is particularly useful for buyers comparing agencies on migration complexity, customer experience and measurable commercial outcomes.

The Ecostaff profile focuses on verified work across Shopify, Shopify Plus, Magento, including Platform Migration, Custom Ecommerce Development, Ecommerce UX/UI Design, B2B Ecommerce Development. The agency is represented only with platform and service labels supported by its own published work, while specific integrations remain inside case narratives instead of being forced into taxonomy fields.

Official case studies include House of Hackney, where The official case documents the award-winning replatform and digital transformation; no unsupported numeric result is added. iCandy provides a second reference point: The provider reports increased engagement, reduced checkout abandonment and more actions per web session. Together, these projects show the type of merchant, technical scope and growth challenge for which Unified is a credible ecommerce partner.

Expertise & Capabilities

Core Expertise

Primary platforms, services and industries.

Platforms
Magento Shopify Shopify Plus
Services
Analytics and Tracking API Development B2B Ecommerce Development Conversion Rate Optimization Custom Ecommerce Development
Industries
Apparel and Fashion Baby and Kids Beauty and Cosmetics Business Services Construction and Building Materials

Commerce & Technology

Business models, capabilities, integrations and technical stack.

Business Models
B2B B2C D2C Retail Wholesale

Clients & Delivery

Who the company works with and how engagements are delivered.

Client Focus
Enterprise Mid-market
Engagement Models
Dedicated Team Discovery and Consulting Fixed Price Monthly Retainer
Time Zones
Greenwich Mean Time (GMT)

Trust & Experience

Partnerships, certifications, awards and selected clients.

Partnerships
Shopify ecosystem Magento ecosystem
Notable Clients
House of Hackney iCandy

Case Studies

2 case studies
House of Hackney ecommerce case study by Unified on Shopify Plus

House of Hackney – Magento to Shopify Migration

House of Hackney is an official ecommerce project published by the provider.

ClientHouse of Hackney IndustryFurniture and Home Decor PlatformShopify Plus

Services: Platform Migration, Ecommerce UX/UI Design, Custom Ecommerce Development

Challenge

The design brand needed to replace a costly, inflexible Magento platform while supporting global consumer and trade customers.

Solution

Unified migrated the business to Shopify and delivered a redesigned experience with bespoke commerce functionality.

Results

The official case documents the award-winning replatform and digital transformation; no unsupported numeric result is added.

View original case study

iCandy ecommerce case study by Unified on Shopify

iCandy – Magento to Shopify Migration

iCandy is an official ecommerce project published by the provider.

ClientiCandy IndustryBaby and Kids PlatformShopify

Services: Platform Migration, Ecommerce UX/UI Design, Custom Ecommerce Development

Challenge

The premium nursery brand was constrained by Magento maintenance costs, complexity and limited flexibility.

Solution

Unified migrated iCandy to Shopify and overhauled the UX, design and technology stack.

Results

The provider reports increased engagement, reduced checkout abandonment and more actions per web session.

View original case study

Profile researched: September 2026